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What's Your Secret for Being So Strong?

I work in Animation. I do the visual culture things
Sometimes I post my art here, but only if it's really good, otherwise it's at vkel.tumblr.com
May 26 '13
kingerock288:

fuckyeahfeminists:

fastcompany:

Finding The Spike Lee Of Video Games

Joseph Saulter, the African American video game entrepreneur and educator, wants to see a gaming industry that reflects its customer base - not to mention the country.

Few industries are as disconnected from their customers as the video game industry. Gamers are disproportionately African-American or Hispanic, according to a survey by the Kaiser Foundation. Yet these are precisely the demographics that are underrepresented within the industry itself: both among the developers of games, only 2% of whom are black, and among the characters presented in the games they make. Most game protagonists are white males, and a USC survey revealed that a measly tenth of characters were black, and most of these were either athletes or gangsters.
Joseph Saulter wants to change all this. The entrepreneur behind Entertainment Arts Research, Inc., which Ebony Magazine recently singled out as one of the first black-owned publicly traded gaming companies, has made it his quest to make the gaming industry more reflective of its audience.
Now is a big moment for Saulter, whose company is set to release a major game in July (a parkour game for iOS, discussed below). Several other ambitious projects are in the works, including a game that takes place in Chicago’s South Side in the mid-20th century. “It’s a history of the black community, it’s a history of jazz, it’s a history of the arts and of the revolutions that went on in that period of time,” Saulter says of the game, Bronzeville Etudes & Riffs, a project of artist Philip Mallory Jones, who based much of the material off of oral histories with his mother.
Fast Company caught up with Saulter to learn more about his vision of the future of video games, and what it will take to launch a “Spike Lee of video games”—a black game designer who’s also a household name.
Read the conversation here.


Didn’t know video gamers were disproportionately of colour. I guess because of the dominant racist bro culture that seems to dominate how it looks to the avg person.

Can he just get all of the money to do this, like yesterday


I think this is really cool,  but wanted to point out that the Kaiser study is slightly misleading in this article. It was a study of 8-18 year olds and their gaming habits, and while they did find that African American and Hispanic youth played more videogames than white youth,  it does not indicated whether or not the 8-18 year demographic is the largest gaming segment.I think minority representation in media is really important,  but we don’t need to justify it through misleading stats. We don’t need to justify it through stats at all. It’s not a 1:1 ratio, like if 20% of gamers are Hispanic, we don’t need to push for 20% of game protagonists to be Hispanic. It should be more.Why? Because good stories aren’t about demographic statistical accuracy,  they’re about reaching out to another human being and saying “we have a shared experience, conflict and/or condition”. The fact that producers play identity politics with their marketing, like white boys can’t identify with a Hispanic woman as a character and wouldn’t want to be her in a game, is total bullshit. They play the demographics game and we don’t do the gaming media any favours by playing their illogical game.

kingerock288:

fuckyeahfeminists:

fastcompany:

Finding The Spike Lee Of Video Games

Joseph Saulter, the African American video game entrepreneur and educator, wants to see a gaming industry that reflects its customer base - not to mention the country.


Few industries are as disconnected from their customers as the video game industry. Gamers are disproportionately African-American or Hispanic, according to a survey by the Kaiser Foundation. Yet these are precisely the demographics that are underrepresented within the industry itself: both among the developers of games, only 2% of whom are black, and among the characters presented in the games they make. Most game protagonists are white males, and a USC survey revealed that a measly tenth of characters were black, and most of these were either athletes or gangsters.

Joseph Saulter wants to change all this. The entrepreneur behind Entertainment Arts Research, Inc., which Ebony Magazine recently singled out as one of the first black-owned publicly traded gaming companies, has made it his quest to make the gaming industry more reflective of its audience.

Now is a big moment for Saulter, whose company is set to release a major game in July (a parkour game for iOS, discussed below). Several other ambitious projects are in the works, including a game that takes place in Chicago’s South Side in the mid-20th century. “It’s a history of the black community, it’s a history of jazz, it’s a history of the arts and of the revolutions that went on in that period of time,” Saulter says of the game, Bronzeville Etudes & Riffs, a project of artist Philip Mallory Jones, who based much of the material off of oral histories with his mother.

Fast Company caught up with Saulter to learn more about his vision of the future of video games, and what it will take to launch a “Spike Lee of video games”—a black game designer who’s also a household name.

Read the conversation here.

Didn’t know video gamers were disproportionately of colour. I guess because of the dominant racist bro culture that seems to dominate how it looks to the avg person.

Can he just get all of the money to do this, like yesterday

I think this is really cool, but wanted to point out that the Kaiser study is slightly misleading in this article. It was a study of 8-18 year olds and their gaming habits, and while they did find that African American and Hispanic youth played more videogames than white youth, it does not indicated whether or not the 8-18 year demographic is the largest gaming segment.

I think minority representation in media is really important, but we don’t need to justify it through misleading stats. We don’t need to justify it through stats at all. It’s not a 1:1 ratio, like if 20% of gamers are Hispanic, we don’t need to push for 20% of game protagonists to be Hispanic. It should be more.

Why? Because good stories aren’t about demographic statistical accuracy, they’re about reaching out to another human being and saying “we have a shared experience, conflict and/or condition”. The fact that producers play identity politics with their marketing, like white boys can’t identify with a Hispanic woman as a character and wouldn’t want to be her in a game, is total bullshit. They play the demographics game and we don’t do the gaming media any favours by playing their illogical game.

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